Product launch is one of the major goals for exhibiting at trade shows, with others being generating sales leads, connecting with customers, building brand awareness, marketing to new audience demographics, forming new business relationships, staying updated with the industry, and establishing relationships with the press. However, even the most innovative products can fall flat if your demo strategy fails. Before you start looking for a trusted company for Las Vegas exhibit rentals, create a product launch strategy that avoids the following 5 product launch mistakes. Not Aligning Your Demo with Audience Needs Many businesses deliver generic demos that fail to resonate with attendees seeking solutions to their industry-specific challenges. For…